A global provider of financial services in the fields of insurance, supplementary pension services, investments and banking with 18 million customers in 20 countries. The NN financial group includes companies such as Nationale-Nederlanden, NN, NN Investment Partners, ABN AMRO Insurance, Movir, AZL, BeFrank and OHRA.
The main objectives of the project
- Acceleration of the acquisition of new clients
- Simplification of contractual processes
- Transformation to a paperless office
- Signing contracts at a distance
Previous situation
The acquisition of new clients is ensured by a network of sales representatives. During a meeting with a potential client, all personal data is manually entered into the system, which then generates a contract. The client signs a printed contract, which is reprocessed in a digital environment. Only after these actions is the new business case successfully completed.
Benefits
The main challenge
Physical copies of documents, combined with sales outside the branch network, complicate the acquisition of clients and create room for errors in the manual processing of contracts.
One of the main goals of the NN Group is the gradual modernization and digitization of processes. Emphasis is placed on improving the quality of the services provided. The primary goal of the project was the transition to digital conclusion of contracts and electronic signing, which does not require a face-to-face meeting.
Deployment of the solution
After a detailed analysis of available solutions, the choice fell on an easily implementable solution that transforms pen and paper processes into a fully digital client experience. The implementation was carried out by the internal IT department with minor support from the SIGNATUS team. The electronic signature solution was also integrated into the newly created CRM system.
Sales representatives in the field use a web service that generates and displays contracts already during the meeting with clients. The client can thus check the data and sign the contract directly on the spot or during a remote conference call.
Document orchestration
Signatus
„The implementation of an electronic signature in our application was evaluated very positively by our sales representatives and allowed us to: conclude contracts with clients remotely; conclude insurance coverage for Slovaks living abroad; reduce the number of manual interventions; more quickly deliver contracts to the NN headquarters; to insure our clients faster.“
Andrea Liptáková, Sales support team leader
NN Group
Signatus
„Thanks to the implementation of an electronic signature, we managed to create a fully digital process of selling life insurance and pension savings in a single CRM application. All associated processes are controlled based on data flow without the need for human intervention.“
Gabriel Knoška, Manager for the development and supply of IT solutions
NN Group
Signatus
„The rate of digitally sold / signed insurance contracts in the NN Slovakia distribution network through this solution is currently 99%, up to 95% on the day the solution was deployed. In a period of less than 3 months, more than 2,100 insurance contracts were signed using the solution in our internal distribution network (data as of March 28, 2021). Based on user feedback, we can safely say that the solution is user-friendly and does not require much support, instructions, support materials, tutorials or additional motivation.“
Roman Frno, sales manager
NN Group