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Sales & Marketing Workflow

Sales & Marketing WorkflowThe aim of the Business Solution Sales & Marketing Workflow is a complex of processes, while maintaining flexibility and openness towards external systems. Its modular nature allows for different scenarios of implementation – from the core system of a retail company to the application for special area like communication channels management or an analytical system on top of existing CRM or ERP.

Fields covered by this Business Solution:

  • Customer Records Management – elementary and bulk operations, categorization

  • Sales Cycle – sales process management across the individual products and customers

  • Marketing campaigns - planning, execution, evaluation of marketing activities/campaigns, performance measurement, evaluation of the results

  • Communication channels – customers web portal, contact center

  • Statistical analysis, reports

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